Rinse and Repeat Campaign Challenge

We spent this week breaking down a simple, powerful Warm Marketing campaign that helps you support a local business owner and grow your own business at the same time.

You learned the strategy, the platforms, and the distribution map that gets your content in front of your community and a brand-new audience.

Now it’s time for the part that separates the people who “liked the idea” from the people who actually see results.

Today’s Call to Action is consistency, not the vague motivational kind, but the practical version that fills your CRM and builds your network all year long.

The Why

The end of the year creates a unique window, one where your audience is more reflective, more generous, and more open to genuine connections. Warm Marketing thrives in this environment because it’s built on real people, real businesses, and real stories.

But let me tell you: A great system only works for you if you use it repeatedly.

Warm Marketing isn’t about one spotlight. It’s about the pattern it creates, the rhythm of showing up for your community every week. And when done consistently, it naturally attracts people who value what you do and trust who you are.

That’s why today’s call to action is all about putting the full cycle into motion.

Add 10 New Warm Contacts to Your CRM This Week

Now that you know the process, this is your chance to rinse and repeat for real growth.

Your challenge is simple: Use what you learned this week and Add ten new warm contacts to your CRM before next Friday.

Not cold leads. Not strangers. Not EXPENSIVE purchased lists.

Ten people who interacted with you, your spotlight post, or the local business you featured.

Here’s how you do it step by step:

1. Post your Heart Spotlight everywhere: Facebook, Instagram, LinkedIn, YouTube Shorts, Stories. Tag the owner and use your location tag. This lets the business’s audience discover you naturally.

2. Watch the engagement roll in: Anyone who comments, reacts, follows, or shares is now a warm contact. They didn’t just see your post, they leaned in.

3. Respond to every comment like it matters (it does): A like, a reply, or a simple “appreciate you” builds connection. This is where warm leads actually form.

4. Message the business owner after they share the post: They usually get compliments about your spotlight. That interaction alone opens the door for more collaboration. And make the ask, do they know any peers that would also like some marketing help.

5. Add each meaningful connection to your CRM: Drop their name, where they came from, and one note about the interaction.

6. Set a follow-up task for every person: It can be three days, one week, or next month. The point is to stay in motion, not let the connection fade.

Do this weekly, and you’re not ending the year crawling across the finish line. You’re building momentum into January with a stronger network, deeper relationships, and a CRM filled with people who already know, like, and trust you.

Rinse. Repeat. Grow.

The beauty of this system is its simplicity. You find one business owner, tell their story, lift them up, and distribute it everywhere. The post brings in new faces, your follow-up turns them into warm contacts, and your CRM becomes a living map of your community.

That’s how you finish the year strong, not with discounts, gimmicks, or high-pressure tactics, but with consistency, generosity, and connection.

Try the challenge. Hold yourself to ten new warm contacts. You’ll be amazed how quickly this becomes the marketing rhythm your business has been missing.

If you want help mastering this process, join the Live Local Warm Marketing 5 Day Challenge — free until the end of the year — and start building momentum with purpose at www.LiveLocalWarmMarketing.com